Teams

Though the Gold Research, Inc., professionals are divided into skill-specific teams, we maintain cross-functional collaboration. At its heart, Gold Research is made up of researchers doing research for researchers, marketers and business owners.

We are internally structured into several cross-functional specialty teams.

Click the name of any team member to download their bio. 

Nitin Sharma

Nitin Sharma, CEO, Market Researcher, Gold Research Nitin Sharma
MBA (Marketing Research, Management Decision Making)
CEO, Market Researcher

Nitin is a “big picture” oriented business strategist, possessing experiences in the disciplines of market research, data analysis, statistics, project management and industry/market analysis in multiple sectors including food services, restaurants, consumer goods, education, media/entertainment, health care, financial services, and technology. Nitin understands the immense leverage that market research can provide to customers in understanding their markets and strives to provide high quality market research and statistical support services to organizations that are in different phases of their growth trajectories.

Greg Tucker

Greg Tucker, Certified Customer Experience Professional, Gold Research Greg Tucker
MBA (Strategy & Marketing)
Senior Director, Gold Journey MappingTM

Greg has extensive experience in customer experience, journey mapping (B2B, B2C), and path-to-purchase research. He has served as the Chief Marketing Officer at Copart USA, a multi-billion dollar leader in online auto auctions. He has also worked at Clorox as a Strategic Brand Planning Director in helping drive growth in the cleaning category. Under Greg's leadership, Gold Research Inc. has successfully helped improve the customer experience for clients including Google, Freudenberg Household Products, AT&T, Citibank, Michelin, Outback, Comedy Central and others. He was recently selected as one of the top 150 “Who’s Who of Customer Experience” by Customer Experience Professionals Association (CXPA). As a CX master, he has also played an integral role in advising on the rigorous standards and requirements for the prestigious CXPA certification.

Ramon Novoa

Ramon Novoa, MBA (Marketing), Senior Director, Gold Research-Support Ramon Novoa
MBA (Marketing)
Senior Director, Gold Research-SupportTM

Ramon is a bi-lingual market researcher specializing in both qualitative and quantitative research. He focuses on customer engagement, leading research and testing to discover the drivers of customer delight and building strategies to maximize it. He combines market research with loyalty surveys, behavioral analytics, and the voice of the customer to generate actionable insights that can be used to drive the business strategy.

Terry Lyons

Terry Lyons, BS (Marketing), Senior Director, Gold InterceptsTMTerry Lyons
BS (Marketing)
Senior Director, Gold InterceptsTM

Terry Lyons has over 28 years of research and fielding management experience covering a wide range of industries including hospitality, food services, entertainment, retail, and healthcare. Terry leads a team of 700 professional interviewers who are engaged in collecting shopper data from client retail stores, casual dining, quick service restaurants (QSR), and healthcare facilities.

Raunak Vardhan Singh

Raunak Vardhan Singh, MS (Statistics), Director, Gold Research-SupportTMRaunak Vardhan Singh
MS (Statistics)
Director, Gold Research-SupportTM

Raunak is our data “czar”, with over ten years of experience in analyzing and identifying actionable insight from primary and secondary data. Raunak has extensive experience in leading research efforts, performing statistical analysis, and developing sampling frames for large scale studies in the fields of consumer goods and restaurant/food services. Raunak is also an expert in statistical modeling and in survey sampling methods such as time location cluster sampling and respondent driven sampling.

Eric Small

Eric Small, Director Gold InterceptsEric Small
MS (Marketing, Economics)
Director, Gold InterceptsTM

Eric has more than 30 years of experience in customer engagement, leading research and testing to discover the drivers of customer delight and building strategies to maximize it. He combines market research with loyalty surveys, behavioral analytics, and the voice of the customer to generate actionable insights that can be used to drive business strategy. Eric has worked with clients including Procter and Gamble, McKinsey & Company, and Ericsson, doing both customer research and concept testing. Eric also has many years of experience doing importance-performance analysis that has been instrumental in successfully developing and launching new concepts at various organizations.

Sumit Kumar

Sumit Kumar
MS (Computer Applications)
Programming Director, Gold Research-SupportTM

Sumit is an expert in the use of survey programming technologies such as Javascript, XML, HTML, Perl, etc., to ensure that our surveys engage respondents, thereby increasing responses rates and reducing terminations.