Services

Gold Research, Inc. is experienced in a broad spectrum of marketing research techniques. We serve as business consultants in a variety of qualitative and quantitative analytics research projects for companies of all sizes. Below is a list of some of our specialties.

Gold B2C Journey Mapping^TM

Companies that leverage Gold B2C Journey Mapping^TM are highly successful at building customer loyalty, increasing revenue per customer, and making their marketing more effective than the competition.

Gold Intercepts^TM

Gold Intercepts^TM uses real-time intercepts and mobile surveys. Our 100,000+ trained surveyors can survey onsite anywhere in the US or Canada. Our national shopper panel can give you insights right now!

Gold Eye-Tracking^TM

Gold Eye-Tracking^TM ensures that your business decisions are based on actual “in-the-moment” customer behavior, and how they truly feel.

Gold Audits^TM

Keeping a pulse of what’s happening in your market is ket to the success or failure of any business. Leverage Gold Audits^TM anywhere in US and Canada for pricing checks, inventory/merchandising audits, compliance audits, and signage checks. Get instant field insights to identify, track, and improve over time.

Gold Digital Journey Mapping^TM

Gold Research’s Digital Journey Mapping^TM allows you to capture the full digital customer experience – online, mobile, social and even voice-activated through Amazon Echo or Google Home. Quickly, affordably and globally.

New Concept Testing

We specialize in collecting the right business or consumer insight needed when defining the optimal mix of features, or setting the right price for your new concept.

Gold B2B Journey Mapping^TM

Companies that sell to other businesses leverage Gold B2B Journey Mapping^TM to understand the experiences, thoughts and feelings of their clients and their end customers to develop compelling brands and value propositions.

Marketing & Ad Testing

The more you test before you produce your campaign, the more likely you are to have an effective campaign. Gold Research, Inc. can test your campaigns before launch. By collecting insights from your target customers, we uncover the most promising messages and make your marketing successful.